The Founders Circle | Free "Work Is the Moat" Playbook

Why we started this

Built for agents who want their life back.

We're Dom and Ellie, and we run The 608 Team here in Madison. We build our business to serve three things: family, business and community. The Founders Circle is where we show you how we do it, plainly, so you can take what works.

Family

The reason you do any of this.

Your calendar should say so. We start with the people at home, then build the business around them, not the other way around.

Business

Leadership, systems and AI that run without you.

Hire the right people, write down how things get done, and let the bots handle the busywork. You lead. They serve.

Community

Founders who tell you the truth.

A small room of people building the same thing. No hype, no highlight reels. Just what's working, what isn't, and what we'd do next.

Two free downloads

Join the waitlist. Get both today.

They land on the next screen, no waiting for an email.

Work Is the Moat

A free two-page playbook on building a real estate business that runs on leadership, systems and AI, so you get your time back. Straight talk, no hype, no made-up numbers.

The one question to ask before you open email
Three lead sources, not ten
Pick one streak and keep it
A simple scorecard to run your week

The Life and Bot Org Chart

How Dom maps family, business and community roles across humans and AI bots. One page for your life, one for your team, and a job description for every bot that supports them.

What's coming

Inside the Circle

Four things, done well. Waitlist members hear first.

CEO roundtableSmall-room conversations with founders about the real numbers and the real decisions.
Quarterly planning dayOne day a quarter to step out of the business and plan the next 90.
Playbooks and AI workflowsThe systems we use, written down so you can use them the same day.
Family nightBring the people you're doing this for. They're part of it.

Who it's for

Agents who want a business, not just a job.

Agents and team leaders ready to lead people, not just chase deals
Producers who want their evenings and weekends back
Build clients working with The 608 Team and Caliber Homes
Anyone who'd rather hear the truth than the hype

Who it's not for

Not for you if…

You want a get-rich-quick script, or you're happy being busy instead of building. That's fine. This just isn't that.

The founders

Who's in the room

Real people, running a real team in Madison. You'll hear from us directly.

Dom Colosimo

Co-Founder

Ellie Colosimo

Co-Founder

Michael

Chief Team Officer

FAQ

Questions

Is the playbook really free?

Yes. Join the waitlist and you'll get the download link on the next screen.

Do I have to be with eXp or The 608 Team?

No. The playbook is for agents and team leaders anywhere.

When does the Circle open?

Soon. Waitlist members hear first, starting with the "Hire Your Chief of Staff" live kickoff on Tue 1/26/27.

I'm building a home. Is this for me?

Yes. The 608 Team owns 20% of Caliber Homes, and build clients are welcome at family night and community events.

Will you spam me?

No. Useful stuff only. Unsubscribe anytime.

Your broker wants you to be a high producer. Your family needs you to be a CEO.